Wednesday 30 April 2014

Case Study: Honam Petrochemical's Quest For Better Management Reports

  Honam Petrochemical Corporation (HPC), Headquartered in Seoul, Korea, this company manufactures and sells petrochemical products, including synthetic resins; synthetic industrial materials, including ethylene glycol and ethylene oxide for making polyester; automobile antifreeze solutions; benzene; propylene; and ethylene. HPC has about 1,700 employees, and its 2011 revenues were close to US$7.3 billion. It's a leader in Korea's heavy chemical industry.

    HPC's primary market is South Korea, but the company has set its sights on becoming a top-tier chemical company throughout Asia and achieving sales of US$10 billion. Honam plans to do this by strengthening its existing businesses, extending its overseas business, and developing new businesses. To manage its far-flung operations, HPC needs reliable reports that are able to accurately measure management performance and provide useful, accurate information for increasing sales and reducing costs. 

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